Australia Beauty Clinic Rating Structural Verification Index — aesthetic medicine & plastic surgery
By procedure: Rhinoplasty Breast surgery Liposuction & body contouring Hair transplant Injectables Medical weight loss

Melbourne Institute of Plastic Surgery

Under our open methodology this clinic scores 82.6/100 on structural verification: physician certification, licences, facility and legal-entity traceability, identifier disclosure and advertising honesty.

Rank #15 of 23 ranked clinics · last checked 20 September 2026

  • Specialist-led
82.6/100
coverage 95% (threshold 75%)

Summary

Multi-surgeon plastic surgery group established 1997, with a second consulting address in Richmond. Surgeons named with roles and individual AHPRA numbers on the clinic’s own site; the founding surgeon’s medical and specialist registration in plastic surgery matched in the national register of practitioners; legal entity matched by name and business-name registration; the Malvern address also appears, under a different registered facility name, in the state day-procedure-centre register.

Axis by axis

rubric value 1–5 · ? could not verify (no points, not a negative finding) · — not applicable: this country has no register of that class · OFF official register · SEC secondary source

AxisFinding (rubric anchor)ValueSource classWeightChecked
M1 Specialist certification of the responsible physician
Found, status current; the registered specialty matches what this physician advertises.
Ahpra register record for Dr Graeme John Southwick (MED0001010319): registration status Registered, specialist registration Surgery / Plastic surgery (a second specialist registration, Surgery / Otolaryngology - head and neck surgery, is on the same record) — the specialty the practice advertises. [ahpra]
OFF 26 2026-09-20
M2 Identifiability of the responsible physician
Physician(s) named with role and tied to this address.
SEC 16 2026-08-30
M3 Basic medical licence
Matched by the licence number the clinic itself publishes.
Matched by registration number MED0001010319 in the Ahpra Register of practitioners; one direct match, registration status Registered, first registered 10/12/1970. [ahpra]
OFF 8 2026-09-20
M4 Facility registration
Found with a spelling discrepancy; or the location is registered under the name of the host facility at the same address (a practice inside a hospital or a centre); or the value comes from a mirror or from a directory that shows no status — the profile names the record holder verbatim.
The Malvern address (253 Wattletree Road) matches a facility registered in the state day-procedure-centre list under a different trading name (Stonnington Day Surgery), at the same street address. [vic-dpc]
OFF 10 2026-08-30
M5 Legal-entity traceability
Only a brand, without a legal form and without a responsible person. Whatever we find ourselves is shown on the profile as a fact and does not raise this cell.
Legal entity matched: the clinic's trading name is the registered business name of the matched company, at the matched postcode, current since 1999. [v1.3 2026-09-22: the clinic publishes neither the number nor the legal entity (audit not_published, entity name not found on the clinic pages; the entity was found by us — shown as a fact)] [abr]
OFF 8 2026-09-22
M6 Self-disclosure of identifiers
Physician numbers published; facility or legal-entity numbers not.
Individual AHPRA registration numbers published for each named surgeon; no legal-entity or facility number published on this page. [site]
SEC 10 2026-08-30
M7 Advertising honesty
One or two soft superlatives or non-absolute safety promises.
One soft superlative on the about page. [site]
committed to providing patients with the best possible care
SEC 12 2026-08-30
M8 Cross-locale consistency
Could not verify — no points, counts against coverage, not a negative finding. Reason: Single language front.
Last attempt: clinic_site, 17 September 2026 — one language front; no hreflang alternates or language links The clinic site publishes one language front; nothing to compare.
? ? 5 2026-09-20
M9 Patient documents
Two or three.
Risk and revision-related content published; consent, aftercare and complaint route not found on the pages reviewed. [site]
SEC 5 2026-08-30

Score ceilings

No ceiling applies. We never apply one on 'not found' alone.

Holds

No hold on this profile.

Inclusion policy

Four mechanical conditions. The first three decide whether a clinic is listed at all; the fourth decides whether it can be scored.

Identifiable: live public surface + working in-country contactverified yes [site]
Provides the service itself (not an aggregator, booking site or tour packager)verified yes [site]
In scope: the intervention is performed by a physicianverified yes [site]
Names a responsible physicianverified yes [site]

Who is responsible

Named physicians and the legal entity, as published and as matched in the registers. A missing number is a statement about disclosure, not about licensing.

PhysicianRoleRegister ID
Associate Professor Graeme Southwick OAM [site] [asps-southwick]Specialist Plastic and Reconstructive SurgeonMED0001010319
Mr Morris Ritz [site] [asps-ritz]Specialist Plastic and Reconstructive SurgeonMED0001156076
Mr Andrew Greensmith [site]Specialist Plastic and Aesthetic SurgeonMED0001206635
Mr Damon Thomas [site]Specialist Plastic and Reconstructive SurgeonMED0001170385
Mr Edmund Ek [site]Specialist Plastic and Reconstructive SurgeonMED0001202123

Legal entity: Australian Institute of Plastic Surgery Pty Ltd · ABN 97 081 128 154 / ACN 081 128 154 [abr]

Scope and procedure segments

Clinic focus: specialist (no focus adjustment) [site]

  • Rhinoplasty: verified yes →
  • Breast surgery: verified yes →
  • Liposuction & body contouring: verified yes →
  • Hair transplant: verified no
  • Injectables: verified yes →
  • Medical weight loss: verified no

Secondary findings (not scored)

What a professional society, an international directory, a hospital page or another jurisdiction’s register says, shown for information where the country’s own register is closed. These facts enter neither the score nor the coverage.

  • M5 · Legal-entity traceability SEC
    Company register entry found for Australian Institute of Plastic Surgery Pty Ltd (ABN 97 081 128 154 / ACN 081 128 154); the clinic's own surface names neither the entity nor the number.
    [abr]

What we could not verify

  • M8 · Cross-locale consistency — Single language front

These cells score nothing and are not negative findings. A cell on a register that is closed to machine queries is left out of the coverage calculation; the others count against it. Each one names why it is empty; an attempt that did not complete is re-run in the next collection pass. If you can point to a public source, send it.

Contact details

Websitehttps://www.melbplastsurg.com/
Phone03 9508 9508
Address253 Wattletree Road, Malvern VIC 3144
CityMelbourne

For identification only; details change — verify with the clinic directly.

Sources

IDSourceClassWhat it supportsAccessed
sitehttps://www.melbplastsurg.com/about-us/clinic's own sitephysicians, roles, AHPRA numbers, addresses, menu30 August 2026
asps-southwickhttps://plasticsurgery.org.au/surgeon/associate-professor-graeme-so…secondaryspecialist plastic surgeon society listing, AHPRA ID cross-check, address30 August 2026
asps-ritzhttps://plasticsurgery.org.au/surgeon/mr-morris-ritz/secondaryspecialist plastic surgeon society listing, AHPRA ID cross-check, address30 August 2026
abrhttps://abr.business.gov.au/ABN/View?abn=97081128154official registerlegal entity, ABN, ACN, registered business name30 August 2026
vic-dpchttps://www.health.vic.gov.au/sites/default/files/2026-03/contact-d…official registerfacility register, address match30 August 2026
hcchttps://hcc.vic.gov.au/orders-warnings/prohibition-ordersofficial registersanctions check (name search, no match)30 August 2026
ahprahttps://www.ahpra.gov.au/registration/registers-of-practitioners.aspxofficial registerRegister of practitioners, searched by registration number (form field name-reg = MED0001010319, then the record view): Dr Graeme John Southwick, Medical Practitioner, registration number MED0001010319, registration status Registered, conditions / undertakings / reprimands None, date of first registration 10/12/1970, specialist registration Surgery / Plastic surgery (a second specialist registration, Surgery / Otolaryngology - head and neck surgery, is on the same record)20 September 2026

Change history

DateChange
22 September 2026axes.M5: 5 → 2 (Methodology v1.3 (owner rulings 2026-09-22) — § F rule 6 — the clinic publishes neither the number nor the legal entity (audit not_published, entity name not found on the clinic pages; the entity was found by us — shown as a fact))
20 September 2026summary: null → null (Summary re-worded: the specialist claim is now carried by the national register of practitioners, not by a society directory.)
20 September 2026facts: "M1 secondary finding (society directory)" → null (The specialist register is reachable and M1 is scored from it; the card fact recorded under the closed-register rule no longer applies.)
20 September 2026axes.M3: null → 5 (Re-run against the Ahpra Register of practitioners (v1.2 loop pass 1): placeholder retry replaced by a live lookup on the registration number.)
20 September 2026axes.M1: null → 5 (Re-run against the Ahpra Register of practitioners (v1.2 loop pass 1): the register answers a plain form POST to a short tool user agent, so M1 is scored from the official register.)
18 September 2026axes.M1: 2 → null (Methodology v1.2 (owner ruling 2026-09-18): M1 is not scored where the country's specialist register is closed; the secondary finding moved to facts[])
30 August 2026Initial publication; every citation and the clinic site re-checked on this date.

Correction or right of reply

Corrections are applied with a source link and logged publicly. A clinic statement without a source is published next to the data; the score does not change.

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